Posted on April 18, 2019
Spend more time focusing on strategies to make your vision growth, and less time in boring, repetitive, low-impact tasks. Automation is the answer!
E-commerce automation is an umbrella term used to describe any software, hardware or strategy used to automate the processes in your online store. You can automate those processes by creating 3-step flows:
Reward your customers and turn them into brand loyalists.
Identify and prize your most valuable customers.
Reward your most loyal customers with special offers or gifts each time they cross a spending threshold.
Make sure your customers keep coming back for more
Segment high-intent customers who are more likely to come back to your store and spend their money.
Set-up workflows that make everything – and everyone – more precise and productive.
Teach and empower your employees about supply and demand.
Make smarter inventory decisions based on real data.
Optimize your sales channels
Identify your most effective sales channels and invest your ad-dollars there.
Use workflows to prevent chargebacks before they happen, flag high-value returns, and address negative reviews.
Cancel high-risk orders and avoid chargebacks
Reduce your chargeback liability by preventing fraud before it happens.
Track high-value returns
Monitor big-ticket returns in real time so you can identify problems before they become widespread.
Spot trends by identifying and tracking negative reviews
Spot trends in your products by keeping tracks of both positive and negative reviews in your store.
You can implement e-commerce automation using third-party applications, but you’ll probably find yourself stitching together solutions and finding workarounds. Putting your online store on autopilot demands an e-commerce automation tool that is embedded in your commerce platform.
Filed under: Blog
Tagged with: automation, checklist, e-commerce, exacutives
Libia has several years of experience creating content for marketing, advertising, and PR.