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How to: Create an effective exit pop-up

Exit pop-ups are messages that display whenever someone is about to leave a certain website. By using something called “exit intent technology”, they predict when someone is about to click on the nasty X on the right upper side and try to convince them not to.  So, do exit pop-ups work? Short answer: yes. Long […]

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Create Valuable Gated Content Upgrade

The truth is, it’s getting harder and harder to get people to subscribe to your email list. People don’t just want to give away their personal information – you need to offer them something to entice them, offer something in exchange for the emails that they’ll provide. This is where gated content upgrades come in.  […]

Reading time: 5 minutes

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